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Branding Wall Concepts.          

PRIVATE PAGE

Proposal for: TECHNO AEROSPACE.       Tuesday, October 15, 2024

The BRANDING WALL concepts presented below are all in 2-D, constructed via a simple graphics program utilizing elements from the web, archive images and AI-generated elements. They are NOT in any way proposed as final images or fully flushed-out designs, rather CONCEPTS for your approval or rejection - but conveying adequate information for the TA team to understand the concepts - as well as enough preliminary information for JP and his team to begin modeling of the purchased concepts - under my direction on your behalf.

 

Your $3500 has paid me for my time in generating these concepts. TA is under no obligation to purchase any of the concepts, however if you do opt to purchase one or more of the concepts, the full $3500 retainer will be applied to whatever you purchase. Each concept is clearly named, defined & annotated (as necessary) in similar fashion to the Priestman-Goode proposals.

 

Each concept is priced at the SAME dollar amount (pick & choose). The purchase price of each also includes 5-6 hours of coordinative follow-on involvements, including  1) preliminary interfaces with you for inputs, refinements and a clear understanding of the intended outcome - and 2), art directing JP and his team from start-to-finish ensuring the final renderings are produced at the agreed angles, lighting, quality levels etc - delivered ready for install on the new site.

 

All purchased concepts are sold under dual ownership. That is to say, TA will share ownership of the designs with RRAD. TA will purchase full and unencumbered use of the designs (for the website or any other purposes). RRAD will retain restricted ownership confined only to the right to display the final renderings on our site as examples of our design work -  each/all images carrying full TA credits (e.g. produced for Techno-Aerospace - all rights reserved 2024)

 

CONCEPT 1     "WREN BUSINESS"

WREN CONCEPT is designed as a vertical wall, maybe end-capping a gally or mid-cabin long-haul lav set.

Both elements would be 3-dimensional. The logo and lettering would be pinned standing proud of the wall or something similar.

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CONCEPT 2      "KHALID AIR SAUDIA"

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CONCEPT 3  "MARK ONLY"

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This "MARK ONLY" concept is designed as a vertical wall, maybe end-capping a gally or a L1 / L2 passenger entry - sans the full carrier name - just the mark.

 

I envision the background as a ​3-dimensional painted composite piece with a CNC'd plated metal mark - standing slightly proud.

The wall is flanked by twin plated satin gold vertical trims

The KHALID concept is designed to represent a Saudi carrier. The wall represents a traditional arabic 3-dimensional pattern standing proud of a flat painted surface OR perhaps a softly lit LED panel.

Relief to the arabic patterned wall is provided by a vertically mounted LED panel depicting an alluring image of the Saudi-Arabian desert and traditional architecture.

CONCEPT 4   "ASPEN SHUTTLE"

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The ASPEN Shuttle concept is designed to depict a light / bright and fresh outdoor appeal for travelers in and out of affluent ski-resorts. The wall is a faux representation of carved aspen wood w/ a branding band of convexed bronze plex with the leaf icon and branding affixed.

 

The faux wall is seperated by .025 reveals to accentuate horizontality into the design.

CONCEPT 5  "PACIFICANA"

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This concept is designed as an ASIAN market carrier. It's envisioned as a full wall at the end of a center section of business-class seats.

 

Variant A (left) is a bamboo and cherry blossom theme represented in soft gold tone on tone and a logo box featuring LED lit letters and characters 

Variant B (right) is envisioned as a 3-d representation of rice fields from the air - w/ a logo box featuring LED lit letters and characters.

CONCEPT 6     "ORIÁNA"

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CONCEPT 7   "SWISSJET"

The SWISSJET concept is designed as a very clean minimalist wide-body section divider featuring a simple 3-d large-scale geometric pattern made of powder-coated composites.

 

The SWISS shield is a 3-dimensional CNC'd metalin gold and red paint mounted slightly proud of the wall. 

The wall would be softly lit with ceiling mounted ambient overhead lights.

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The ORIANA concept, although not as vividly depicted here due to graphical constraints w/ this pattern, is one of my personal favorites because of the radiating geometric pattern. I did not have the tools to spread if across the wall but this would be a stunning full-width section divider, w/ rich amber coloration morphing to cooler tones as it radiates outward. The "O" will rest in the negative space which would be rear-lit

 

CONCEPT 8   "HH / MARK ONLY"

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The HH concept depicts nothing in particular, but a sophisticated branding wall representing a globalized connection between major international cities. As with Concept 3, this is a "mark only" branding wall. The mark rest on a dull finished light-absorbing geometeric wall w/ a small repeat. The vertical image, as with Concept 2 is conceived as a vertically mounted monitor depicting a non-specific city-scape. 

In an evening environment, the mark will be under-lit with blue LED lighting

 

CONCEPT 9    "AIR GREECE"

The AIR GREECE concept depicts an AI generated old world Grecian theme done in 3-dimensional composites - painted in a soft champagne metallic.

 

The mark and Air Greece lettering are simple 3-d printed composite pieces - pinned proud of the wall and backlit. 

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CONCEPT 10   "MOROCAN"

The MOROCAN is comprised of a traditional morocan weave motif, accented with a rich gold date palm as the mark - with the MOROCAN logo stretched out allowing the first "O" to rest at the center of the tree's date cluster. The letters would be rear-lit LEDs - standing proud of the wall.  

This concept also is a clean minimalist design but capturing the modalities of old-world morocan themes.

CONCEPT 11   "AMERICOBA"

AMERICOBA  concept is designed as another full-width biz-class section divider wall. The style is intended to project a clean / sophisticated north or south American carrier.

The wall itself is a recurring linear stack of vertical striated designs out of painted or coated composites. The Mark is a 3-dimensional printed part w/ anodized red, white & blue finishes.

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PRICING:

The branding wall concepts above are priced at $2400 each - which is an aggregate fee comprised of the following:

1) The design itself 

2) The necessary interfaces with TA in determining placemnts, angles, adjacent components, intended context within the site etc.

3) Required follow-on art-direction with JP and his team in accurately interpreting the designs as 3-D models and realizing the final renderings at the proper angles, lighting scenes and photo-realism required.

FINAL NOTE:  The brand names depicted in all of the concepts above are purely fictitious and have not yet been researched for infringement. This will need to be accomplished before any models / renderings can be formalized using the name(s). This scope is not included in the above. Please advise if someone in TA's admin team can take this on. Alternatively, I can task someone here for a small additional fee. In the event there is an issue with one of the names, we will simply replace it with an unencumbered one.
 

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